Thursday, December 31, 2015

Crafting My 2016 Author’s Business Plan

by Ryan Petty

A Week-Long Process Started Two Days Ago

This is my third business plan as an author; it does get easier... and more exciting.

Starting from scratch was a challenge.

I like my situation better now; I have a better starting point in terms of drafting the document itself as well as some of the self-coaching tools I use.

I described the process I follow in my book, Author Business Plans Made Easy (available here from Amazon). 

I’ll have a semi-final draft (which I will be operating from) by January 4th, the first Business Monday of the New Year. I’ll finish polish the plan as I work with it, by the end of the month.

For More on Author Business Planning and Other Savvy Business Practices

I blog about these things at where you can also sign up for the AuthorBusinessCEO Newsletter (an expansion on the blog content, delivered straight to your in-box.

A Word of Advice

I use a business planning year that's based on my fiscal year, which is also my tax year.

My first business plan began October 1st, 2013. I revised it and re-adopted it, effective that January 1st, 2014, to bring these annual processes into alignment. 

Recommend you do the same, if you’re serious about the author business.

Wishing you and yours a prosperous New Year!

Ryan Petty, Editor and Publisher - of AuthorBusinessCEO Newsletter

I will be publishing a new newsletter beginning in January. It’s for authors about the business-side of writing and publishing books for a living.

In other words... serious business.

Details were announced today on the web site.

Monday, December 14, 2015

Book Review: Diamonds Discovered in BIG MAGIC: Creative Living Beyond Fear... by Elizabeth Gilbert

New book by the author of Eat, Pray, Love is getting lots of attention.

I didn’t read it so much for the grand theory of creativity (which it offers) as for the fun to be found in its narrative.

Big Magic delivers a good time.

I read it the way tourists hunt diamonds in the roadside mines of Arkansas - occasionally finding sparklers to carry home.

Here, then, are four gems by way of review:

Elizabeth Gilbert describing fellow poet, now deceased, Jack Gilbert:

He became a poet the way other men become monks: as a devotional practice, as an act of love, and as a lifelong commitment to the search for grace and transcendence.

Elizabeth Gilbert revealing a bit of herself and her brush with inspiration:

Most of my writing life, to be perfectly honest, is not freaky, old-timey, voodoo-style Big Magic.... Most of it is not fairy dust in the least.... But sometimes it is fairy dust. Sometimes, when I’m in the midst of writing, I feel like I am suddenly walking on one of those moving sidewalks that you find in a big airport terminal; I still have a long slog to my gate, and my baggage is still heavy, but I can feel myself being gently propelled by some exterior force.

Elizabeth Gilbert describing the books she has written:

That’s what my books are to me: souvenirs of journeys that I took, in which I managed (blessedly) to escaper myself for a little while.

And, finally, Elizabeth Gilbert saying this:

If greatness should ever accidentally stumble upon you, let it catch you hard at work.

Every once in a while, reading Big Magic, you find gem stones like these. Put them in your pail as I did. Carry them home. Savor your memory of the good time you had in their discovery.

:o )

Thursday, December 3, 2015

On the Importance of Reading (and Writing) Bad Books

Tongue Slightly in Cheek, But It Gets Serious-er and Serious-er as the Essay Continues

Posted today at my companion web site:  with a link to another essay at